Marketing on Instagram

Instagram currently has over 500 million active users which gives advertisers a big opportunity to reach their target audiences by doing ads on the app. The ads that run on Instagram typically look just like regular posts from brands. The types of ads that I see are typically things that are geared toward my demographic….

Marketing Implications of Facebook

Facebook is one of the most powerful social media networks and even more powerful as a marketing platform. It is the most visited social networking site. Compared to traditional marketing, Facebook is focused on content sharing and making things go viral thus making your target audience grow faster. Typical Facebook users share photos, videos, news,…